Beach Weather Media - Cape Town Marketing Agency

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Our ICLA Rebrand shortlisted for a Loerie Award

We are thrilled to share that we were shortlisted for this year’s Loerie Awards, for our branding work with the International Commercial Law Alliance (ICLA)!

Embarking on the rebranding journey with ICLA was an enriching experience, where we delved deep into the intricate world of global commercial law, infusing creativity while revering the precise and orderly essence of the legal sphere.

In this project, we aimed not only to modernise but to also encapsulate the ethos, diversity, and global reach of ICLA. Squares and rectangles framed our approach, symbolising steadfastness and order, while minimalistic designs of various international Supreme Courts celebrated the cultural and judicial diversity inherent in the alliance.

While this recognition brings us immense joy, it also serves as a reminder that innovation and quality, grounded in understanding and respect for a brand and its audience, truly make a significant impact.

We extend our sincere gratitude to ICLA for entrusting their brand’s transformation to us, and to the Loeries for considering our work among so many incredible entries.

While we did not receive one of the coveted trophies, we wholeheartedly celebrate the journey, the learnings, and the beautiful collaboration that brought us here. Here’s to more creativity, innovation, and collaborative success in the future!

See our entry.